Hendricks who spoke to Nalebrity this morning, raised concern over the lack of exposure for aspiring designers, models and make up artists saying that its about time he steps in and change the game.
"I personally feel that not enough is being done to assist budding fashion designers. The existing fashion events that we currently have only focuses on certain people year in and out. So, I thought, why not create something that can cater for everyone," he explained.
Read Next: Peeps React To Kp Illest 'Energy' Music Video
He added that the industry is growing immensely but not much is being done to create employment for students who are graduating from arts colleges.
"We have so many people studying fashion designing but the question remains, 'where do they go after they have completed college and who wear's their garments. We are really trying our best to promote our Namibian products but people are so quick to support imported products," he said.
The Katutura fashion week will include kids, plus size, male and female models and more than 50 models from all 14 regions in the country are expected to strut their stuff on the catwalk.
Read Next: Exit Hits Back After Failed Apology
Close to 70 international designers are expected to take part in the fashion week and scouting for local designers and models will commence soon during the road tour set for March.
"I am creating a platform for younger designers to display their talents, and I am also opening doors for disadvantage designers to come on board so they find a niche in the market," he says.
"I want all designers to be motivated not to give up and therefore we included the awards as well. They will be given to deserving people in the local fashion industry," he explained.
The first KFW will take place in Windhoek in September 26-28 under the theme, Uniting Cultures through Fashion and Bringing Fashion to the People.
Read Next:Slickartie Is Moving Hearts
Main Photo Credit: Dennis Hendriks